For 2025, wood-grain prepainted coils (steel or aluminum substrates) typically trade in a broad band from roughly USD 400 to USD 1,000 per metric ton, with most standard PPGI/PPGL wood-pattern coils offered in the USD 500–850/ton window depending on coating system, substrate, order size, and surface effect.
What this product is
Wood-grain color coated roll coil refers to metal coil stock that has been prepainted with a wood-look printed pattern on one or both faces. The coils are supplied in roll form for conversion into sheets, trim, flashing, cladding, doors, ceiling panels, or formed parts. The goal is to combine the mechanical strength and economy of metal with the warm visual characteristics of timber. This product is available on galvanized steel (PPGI), galvalume or aluminum substrates.
Substrates and coating systems
We commonly see three commercial substrate families used for wood-grain coils:
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PPGI (prepainted galvanized steel) — steel with a zinc coating then a polymer paint system; good forming, economical price, widely used.
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PPGL / Galvalume (aluminum-zinc alloy-coated steel) — better corrosion resistance in some environments, slightly higher cost; useful for coastal or aggressive conditions.
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Prepainted aluminum — lighter, non-magnetic, excellent corrosion resistance, usually used in trims, facade elements, and where weight matters.
Coating chemistries seen in the market include: PE (polyester), SMP, HDP (high-durability polyester), PVDF (fluorocarbon) and specialty lacquers for textured or embossed finishes. Life expectancy and UV resistance rise with coating quality: PE < SMP < HDP < PVDF in most commercial comparisons.
Manufacturing process
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Substrate preparation: steel coil (cold-rolled) is cleaned and treated to promote adhesion.
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Zinc or Al-Zn coating: galvanizing or galvalume applied, or aluminum coil chosen and cleaned.
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Pretreatment and primer: chemical conversion and primer layer applied to improve corrosion protection and paint adhesion.
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Top coat printing: wood-grain pattern printed by an inline roller/gravure or digital system onto the wet coating; thickness and film build depend on final performance spec.
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Curing: the coated coil is passed through ovens for polymer crosslinking.
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Back-coating: rear face is coated to stabilize coil and protect both sides.
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Slitting and recoiling: the master coil is slit to widths required by sheet/rollformers and packed.
This sequence creates the durable, repeatable wood pattern and ensures the coil can be formed without cracking the printed film when appropriate process limits are respected.
Surface patterns, textures, and options
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Print styles: light oak, dark walnut, rift oak, cedar, mahogany, and many custom patterns.
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Finish options: glossy, satin, matt, textured (embossed), and anti-fingerprint lacquers.
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Repeat length and registration: gravure printing has long accomplished exact repeat control; digital printing is growing for short runs and custom motifs.
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Embossing: micro-embossing provides a tactile wood feel, improves scratch concealment, and reduces specular reflection.
We recommend specifying an official sample approval (PP sample) and, for visible architectural uses, requesting a small test panel to verify lightfastness and hand feel under local lighting.
Technical specifications buyers typically request
When we quote we usually request or supply the following parameters; procurement should verify these prior to award:
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Substrate type: PPGI / PPGL / Al
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Base steel grade (SPCC, DX51D or equivalent) or aluminum alloy (e.g., 3003, 5052)
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Coating system: primer type, top coat type (PE / HDP / PVDF), film thickness (top/back) in μm
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Print type: gravure / litho / digital; repeat length (mm)
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Thickness range: commonly 0.12–1.0 mm for PPGI/PPGL; 0.2–1.2 mm for aluminum trim coil
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Coil width: 600–1,500 mm typical, custom widths on request
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Coil weight: 3–8 metric tons typical per coil
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Surface tolerance: film defects, color deviation (ΔE), gloss units
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Mechanical tolerances: yield, tensile strength, elongation if required for forming
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Certification: ISO 9001, SGS, material certificates (mill test certificate)
These parameters affect price strongly; small changes in film thickness or choice of PVDF vs PE can shift unit cost materially.
Price drivers for 2025 and interpreting quotes
Pricing reflects raw-material cycles, coating chemistry, printing complexity, and order logistics. Key drivers:
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Substrate metal cost: global steel and aluminum price swings form the base cost. Higher base metal prices lift coil quotes across the board.
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Coating quality: PVDF or high-solids HDP systems add significant premium over basic PE finishes.
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Pattern complexity and repeat: custom artwork, multi-pass printing, or embossing increases per-ton price.
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Order quantity and MOQ: the larger the order, the lower the per-ton price; small sample runs are expensive per kg.
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Surface effect (matte, textured): special textures and anti-fingerprint treatments increase cost.
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Logistics and duties: ocean freight, insurance, local import tariffs, and port handling add to landed cost.
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Certification and testing: third-party testing (architectural exposures, salt-spray) is billable and often required for building projects.
Market observations for 2025 show a clustering of competitive offers in the mid band, and premium offers for high-durability coated coils. We record mean market prices frequently to benchmark quotes.
Global price comparison table — indicative 2025 ranges (USD per metric ton)
Notes: numbers below are estimates intended for comparative procurement use. Actual landed cost will vary by grade, coating chemistry, width, quantity, freight, and duties. We list representative ranges drawn from factory and trading offers across main sourcing regions in 2025.
Region | Typical substrate | Low (USD/ton) | Typical (USD/ton) | High (USD/ton) | Typical MOQ |
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China (domestic ex-works) | PPGI / PPGL | 420 | 600 | 1,000 | 5–25 t |
Southeast Asia (Thailand, Vietnam suppliers) | PPGI / Al | 480 | 700 | 1,050 | 5–20 t |
Europe (imported / local mills) | PPGL / Al | 800 | 1,200 | 1,600 | 10–25 t |
North America (importers / converters) | PPGI / Al | 900 | 1,350 | 1,800 | 10 t+ |
Middle East (traders/ports) | PPGI / Galvalume | 600 | 850 | 1,200 | 10–30 t |
Practical takeaway: sourcing from China or regional Asian mills commonly gives the lowest nominal per-ton price; European and North American supply lines tend to command premiums for local delivery, compliance, and shorter lead times. The 2025 market has mid-band offers roughly USD 500–850/ton for commonly-specified wood-grain coils.
Typical MOQ, lead time, packaging, and logistics
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MOQ: Many primary mills or roll-coaters set MOQs between 5–25 metric tons for standard wood-grain items; custom patterns or special coatings often impose higher MOQs.
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Lead time: Factory lead times vary from 10–45 days depending on whether a pattern is stocked or needs custom tooling/print setup. Custom orders commonly take 3–6 weeks.
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Packaging: standard export packing includes waterproof paper wrapping, wooden pallets or frames, steel bands, and internal protection. For long ocean voyages we recommend desiccant and drip-proof packaging.
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Shipping: coils are heavy and sensitive to edge damage; LCL is rare. FCL ocean containers or breakbulk with coil crates are standard. Land or rail transport requires split coils secured to avoid movement.
If time to market is critical we suggest negotiating a stocked color or inventory program with the mill or local distributor to reduce lead time and exposure to freight windows.
Applications and sectors
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Architectural cladding and facades: building exteriors with timber appearance but metal durability.
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Roofing sheets and tiles: metal roof tiles with wood pattern for mixed aesthetic.
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Doors and shutters: sectional garage doors, roller shutters with timber look.
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Interior ceilings and trim: soffits, trims, and architectural panels where wood visual but non-combustible substrate is required.
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Signage and shopfronts: retail and commercial frontages that need a timber feel and easy maintenance.
Project teams often choose wood-grain metal for long-span, fire-rated, or maintenance-sensitive projects where real timber would not be suitable.
Handling, forming, and finishing advice we provide to fabricators
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Bend radius: respect the minimum bend radius recommended for the substrate and coating; tighter radii risk cracking the printed film.
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Punching and perforation: perform tests; pre-coated surfaces can chip if tooling is incorrect. Protective films or sacrificial coatings may be advisable for high-tolerance finishes.
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Welding: painted surfaces need local preparation; for site welding we recommend painting welds with compatible touch-up paints to avoid visible corrosion points.
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Edge finishing: roll-forming is common; ensure coil slitting is done to the correct edge tolerance to minimize burrs.
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Cleaning: avoid abrasive cleaning that strips the printed film; mild detergents and soft cloths work in most cases.
We always run a small trial run with new coils and provide the fabricator with a handling bulletin outlining our recommended forming limits.
Quality control and testing checklist
When we inspect or accept shipments we typically require:
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Mill test certificates for the substrate.
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Coating thickness measurement reports (top coat and back coat) in μm.
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Salt-spray (neutral) test results for appropriate spec (e.g., 100–1,000 hours depending on coating).
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UV fading test or accelerated weathering for architectural uses.
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ΔE color deviation acceptance limits from the approved sample.
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Physical checks: coil flatness, slit accuracy, edge quality, and protective packaging.
Third-party inspection and lab testing are common on large architectural contracts.
Supplier selection — our practical checklist
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Prove capacity: verify coating line, production capacity, and reel size capability.
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Check references: ask for previous projects with similar pattern and coating.
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Request samples: provide a written sample approval (PP sample), using full process steps to confirm adhesion and print match.
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Confirm lead time and MOQ: state penalties or remedies in case of extended delays.
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Agree testing: define tests and acceptance criteria before order.
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Verify warranties: get service-life or film warranty clauses in writing, with exclusions defined.
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Negotiate logistics: agree Incoterm and packing specs to ensure safe arrival.
We encourage buyers to include a small holdback in payment until a batch sample passes inspection for large or mission-critical orders.
Environmental and lifecycle considerations
Wood-grain metal coils reduce demand for real timber in many exterior uses and can lower long-term maintenance impacts. However:
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Coating choice influences recyclability: many coating systems are compatible with existing steel/aluminum recycling streams, but separation of non-metallic residues is necessary.
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VOC considerations: solvent-based coatings have higher VOCs; pick waterborne or low-VOC formulations where local regulation or project sustainability rating requires it.
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Embodied carbon: aluminum has higher embodied energy than steel but may deliver longer service life; lifecycle analysis helps determine the lowest total environmental footprint for a given application.
We can provide basic lifecycle metric comparisons on request for large projects.
FAQs
Q1: What is the single biggest reason quotes vary so much between suppliers?
Price variance mainly comes from coating specification and substrate choice. A PVDF topcoat on al-zinc steel will cost materially more than a basic PE finish on galvanized steel; the difference shows up directly in USD/ton.
Q2: If my project needs exterior durability for 15+ years, what should I specify?
We suggest a high-durability top coat (HDP or PVDF) on a PPGL substrate, with minimum film thickness and accelerated weathering tests defined in contract. PVDF systems and proper pretreatment offer the best long-term color and gloss retention for architectural work.
Q3: Is it better to buy from a local distributor or import directly from mills in 2025?
Local distributors can reduce lead time and simplify warranty handling; mills in major producing regions often offer lower ex-works prices. Total landed cost analysis must include freight, duties, and inventory carrying cost. For large volume, direct mill sourcing typically gives better unit economics.
Q4: How do I ensure the printed wood grain will match across multiple coils?
Specify color tolerance in ΔE units, require ‘batch match’ in the contract, and demand production of a master sample for approval. For multi-coil runs, request the mill lock the same printing cylinder and print parameters for the entire quantity. Gravure is usually more consistent for long runs.
Q5: What protective measures should be used during transport and site storage?
Use sealed export packing, keep coils vertical and off the deck with blocking, protect edges, and avoid exposure to ponding water. Use desiccants for long shipment times and inspect packing on arrival.